Trusted by growing ecommerce brands

• Helped brands turn email into 30–40% of total revenue
• Built lifecycle marketing systems generating daily automated sales
• Worked with founders scaling from $300k to $1M+

Helping ecommerce brands turn email into a reliable revenue channel.

Trusted by Ecommerce Founders

"Vanessa built a clean Klaviyo structure with the right flows and segmentation to support our growth."


"Evergreen Engagement helped optimise our email marketing and Shopify store. We've seen stronger engagement and increased sales." - Online Retail Founder


"Vanessa brought clarity and structure to our marketing strategy and improved our email performance." - Direct-to-Consumer Brand Owner

  • Clarify growth priorities

    Identify what will actually move revenue instead of chasing every marketing tactic.

  • Strengthen lifecycle marketing

    Improve email, retention, and customer journey performance.

  • Build smarter marketing systems

    Create simple processes that support sustainable growth.

Turning Email into a Revenue Channel

38% of store revenue attributed to email
Revenue growth of 112%
Automated flows driving consistent sales

Book a 90-Minute Clarity Session
  • Fractional CMO Strategy

    Strategic marketing leadership for ecommerce brands that need experienced guidance without hiring a full-time CMO.

    • Marketing strategy and planning
    • Growth prioritisation
    • Data-driven decision making

  • Email & Lifecycle Marketing

    Klaviyo strategy, flows, and campaigns designed to increase retention and turn email into a reliable revenue channel.

    • Welcome and lifecycle flows
    • Campaign planning and optimisation
    • Revenue attribution and reporting

  • Marketing Systems & Growth Planning

    Build simple marketing systems that support consistent growth and eliminate reactive marketing.

    • Marketing dashboards
    • Campaign planning frameworks
    • Growth roadmaps

Real Results From Ecommerce Brands

Ecommerce brands don’t need more marketing noise - they need clear strategy, strong systems, and marketing that consistently drives revenue.

Through a combination of lifecycle marketing, strategic planning, and data-driven decision making, Evergreen Engagement helps brands turn marketing into a predictable growth channel.

Recent results include:

38% of total store revenue attributed to email marketing
112% revenue growth in a 90-day period
Automated flows generating consistent daily sales
Lifecycle marketing systems replacing reactive campaigns

Turning Marketing Into a Predictable Growth Channel

I started Evergreen Engagement to help ecommerce brands grow with clear strategy, strong systems, and marketing that actually drives revenue.

After years building and running businesses myself, I saw the same challenge again and again, brands chasing every new marketing tactic without a clear plan for sustainable growth.

My focus is simple: help ecommerce businesses understand what actually moves revenue.

That often means strengthening lifecycle marketing, improving customer retention, and turning email into a consistent revenue channel through Klaviyo flows and campaigns.

Instead of reactive marketing, I help brands build simple, structured marketing systems that support long-term growth.

Because when the right systems are in place, marketing becomes predictable, measurable, and far less overwhelming.

The result is marketing that becomes a predictable driver of growth, not just another task on the to-do list.

See How We Can Work Together

Where to Start

Running an ecommerce business already demands your attention across operations, product, and growth.

If you’re ready to bring more clarity and structure to your marketing, the 90-Minute Clarity Session is the best place to start.

In this session we will:

• review your current marketing approach
• identify your biggest growth opportunities
• outline practical next steps for your brand